Sunderland join forces with Invest in Africa

tribalfootball.com June 26, 2012, 6:06 am

Sunderland have come to an agreement with non-profit organization 'Invest in Africa' to become the clubs official partner and shirt sponsor.

The Black Cats have signed a two-year deal with the partnership of leading companies in Africa, with Tullow Oil the founding partner of the project, and owner and chairman Ellis Short is extremely excited about what the partnership can bring for both parties.

"We are very proud to have augmented our relationship with Invest in Africa through this wonderful agreement," he said.

"It is a partnership which sets a new benchmark for the club commercially, but what stands out is while doing so, it truly gives something back to both our own region and to a continent which has become a firm part of our club's success story over recent seasons.

"Extending our relationship will enable us to put the club's knowledge and experience - allied with its immense global reach as part of the Premier League - fully into practice.

"It fits perfectly with our own aims as we continue showcasing Sunderland AFC to a global audience which simply loves football."

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